Where: Santo Domingo
Who: Malena Cejas
For this brand we re-designed a full range of tropical scent to be used in cosmetics and fine perfumery. Originally the brand had 60 formulas in the market and we narrow it to 8 updating the olfactory stories to optimize operations maintaining the high quality of the products and owner's vision. the brand is located in duty free shops
The client wanted to capture the spirit of the Dominican Republic and develop the visuals with Tropical elements, Pop art influences and elements of religious local traditions.